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Portrait of Sam Ng

Sam Ng

Of Counsel

CMS Holborn Asia
7 Straits View
Marina One East Tower
Singapore 018936
Languages English, Mandarin

Sam Ng is an Of Counsel in CMS’ corporate team, and he has vast experience in international and domestic M&A transactions, private equity and venture capital investments, and corporate and commercial transactions across a wide spectrum of industries and sectors. He has acted for numerous private equity and venture capital investors, and large multi-national corporations, having been involved in various high-profile and high-value transactions. Sam is a lawyer who is technically strong, commercially practical, and well-liked by his clients for his value-adding and problem-solving skills. Sam joined CMS as one of the youngest senior associates in the firm, and shortly thereafter was promoted as one of the youngest Of Counsels in the firm. Sam punches above his weight by taking a leading role in running and managing various M&A transactions.

In the short span of time since Sam has joined CMS, Sam has developed himself as a trusted lawyer in the CMS environment, going from an executor to a leader on deals. Sam has also been responsible for growing CMS Singapore’s corporate transactions practice and building on a strong Singapore law advisory and transactions capability for its clients. 

Sam Ng was called to the Singapore bar in 2013. He graduated from the National University of Singapore, where he was placed on the Dean’s List for numerous years, and was awarded the Lucien Wong Prize and RHTLaw Taylor Wessing LLP Prize for being top of his class in several corporate law modules. Prior to joining CMS, Sam trained with and was part of a Big 4 Singapore law firm for many years. Sam is also a member of MENSA Singapore.

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Relevant experience

A selection of Sam’s experience includes him acting for: 

  • Gupshup Inc., a leading conversational messaging platform, on its approximately USD 100m acquisition of Singapore-based Knowlarity Communications, a global leader in cloud communications, offering cloud telephony, contact center automation, AI-powered voice assistants and speech analytics solutions.
  • ShopBack, a rapidly expanding APAC e-commerce rewards and discovery platform, on a Series F USD 80m fundraising round led by growth investor Asia Partners, with participation from existing investor January Capital.
  • Zomato, in its acquisition of a stake in online e-grocery group Grofers for approximately 741 Cr (approximately USD100m).
  • Gupshup Inc. on its acquisition of Active.Ai, a leading Conversational AI platform used by banks and Fintech firms.
  • Keppel Communications Pte Ltd and Singapore Telecommunications Limited on the divestment of each of their 50% equity interest in Radiance Communications Pte Ltd to NxGen Communications Pte Ltd (a subsidiary of Telechoice International Limited), as well as on a successful court-route capital reduction exercise in connection with the transaction. 
  • ShopBack, on an extended USD 75m fundraising round (wherein Temasek was a lead investor).
  • ShopBack on its acquisition of buy now pay later (BNPL) brand Hoolah 
  • NCS on its acquisition of ClayOPS, a Singapore-based data analytics and consulting services firm, specialising in helping organisations improve performance through data.
  • Gupshup Inc. on its acquisition of AskSid, a leading Conversational AI provider to top ecommerce and retail companies around the world with operations in 25+ countries and which supports over 100 languages. 
  • The Cleartrip group in the sale of Mumbai-based Cleartrip, an online travel technology company, to Walmart-backed e-comm giant Flipkart at a deal valued at approximately USD 40m.
  • ShopBack on its acquisition of Ebates Korea, being South Korea’s largest online cashback platform.
  • ShopBack on the sale of Seedly, a personal finance community platform, to Hong Kong-based CompareAsiaGroup.
  • Singapore-based developer Entoria Energy in its joint venture with energy-focused fund manager SUSI Partners to develop rooftop solar photovoltaic assets in Southeast Asia.
  • European Bank for Reconstruction and Development on the acquisition of a stake in a leading Uzbek food retailer at an investment value of USD 40m.
  • Bridge Resources on its acquisition of interests in Mongolian coal mining assets from Australia-listed TerraCom Limited with a deal value of USD 28m.
  • Emerging Markets Property Group (EMPG), a Dubai-based bespoke online classified solutions provider, on the acquisition of Kaidee, one of Thailand's major marketplaces.
  • WhatsHalal, a foodtech startup focused on the halal industry, on its successful fundraising round. 
  • Venture capital fund Play Ventures on an investment funding round in Singapore-based mobile game publisher PotatoPlay.

Sam’s experience in his previous firm includes acting for:

  • CapitaLand Limited in its transaction with Temasek to acquire all the shares of holding companies of Ascendas-Singbridge Pte Ltd's business (transaction value approximately S$11bn).
  • UTAC Holdings Ltd. as Singapore counsel in a global restructuring exercise involving the UTAC group and the USD 1.12bn debt issued by Global A&T Electronics Ltd. (a subsidiary of UTAC Holdings Ltd).
  • ARA Asset Management Ltd in its acquisition of the Capital Square office tower in Singapore for S$475.5m.
  • L Capital Asia, L.L.C. (the Asian private equity arm of LVMH Moet Hennessy Louis Vuitton) in its acquisition of the Crystal Jade group of companies across South East Asia.
  • Intouch Public Company Limited (a Thailand-listed telecommunications company) in a Series A investment in Event Pop Holdings.
  • GREE Ventures in its Series A investment in E-commerce site Luxola.
  • State Alpha Limited (a subsidiary of Hong Kong-listed China Everbright Limited) in a mandatory unconditional cash offer for Singapore-listed property developer Ying Li International Real Estate Limited of approximately S$147m.
  • CWT Limited and its controlling shareholder in the voluntary general offer by HNA for CWT Limited valued at approximately S$1.4bn.
  • City Developments Limited in the sale of the present and future cashflow of the dividends and other shareholders' distributions in Cityview Place Holdings worth S$800m.
  • Development Bank of Singapore as financial advisor to Blackstone in its offer for Croesus Retail Trust.
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Memberships & Roles

  • Advocate and Solicitor, Supreme Court of Singapore
  • Member, MENSA Singapore
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  • 2012 – LL.B, National University of Singapore, Singapore 
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